Before now the digital divide always referred to those with access to computers and those without. It then evolved further to mean those with access to the internet and those without. The speed of this internet access went onto define the divide again; broadband, wi-fi, dial-up. With all technologies there are the haves and the have-nots.
However, I have noticed this has started to effect the types social networking people frequent. Facebook is of course the world’s most popular social networking platform with Twitter a close second. I believe there is a simple reason for this. Handsets. Twitter is used more by people on the go than someone indoors at a computer. It’s no longer about what you have access to but what best suits the device your using and your location. On March 4th, Twitter reported a 347% increase on mobile access year on year. Twitter is the social network for the smartphone user.
It is this smartphone use that separates the Twitter users from those who ‘just don’t get it’. This is the divide in social media. Smartphones aren’t cheap to come by. iPhones costing €400 upwards and HTCs €300+ Not until a reasonably affordable smartphone is made available will the gap between solely Facebook users and Twitter be closed. I believe it’s in Twitter’s best interest to lobby for such a phone, being designed for use on mobile applications to begin with, to bring Twitter to a larger audience and overtake Facebook as the most used social network.